I started this blog in 2006 when writing online was all about community, empowerment, getting our voices heard. At that time, the best way to do that was the long format storytelling enabled by blogging. I met so many fascinating, interesting, engaging, creative and inspiring people from blogging. The connections ranged from online communities to “IRL” (in real life) meetups, conferences, networking events and even press trips (that coverage is listed in my About page).
Soon after, engagement in social media platforms such as Facebook, Twitter and more took off. So we all set up our flags there and enjoyed the freedom of micro-conversations (i.e. 140 characters and shorter format and visual updates). Mine included @Techmama on Twitter , Pinterest @Techmamas Instagram , Facebook and YouTube.
Fast forward to 2019 where connecting to communities happens mostly across multiple social media platforms, many “OG” (orignal) bloggers as well call ourselves, spent less time blogging. I even stopped blogging because I took my conversation to these new social platforms. So… I took some time off to figure out my career strategy, update my skills with new technical and business classes and talk to hundreds of people, if not more, to understand their career paths.
What I realized is that that I enjoy social media as a platform to share my professional insights and to highlight inspiring stories of people and businesses on a mission. To accomplish that, I decided to cover digital marketing, career tips, general lifestyle and mission based business stories on my blog Techmamas.com and across my social channels
For my professional side, I realized I enjoy my roles working for companies and startups in Project and Product Management as well as a Digital Marketing consulting and mentoring. I share my professional side at Beth Blecherman on LinkedIn , Flipboard and various professional Facebook Groups.
What is next for Techmamas.com?
For business, I will be post interviews with business owners, founders, consultants, strategists and more with their mission based business stories. To help others looking for work, I will share interesting career path stories.. Along with those interviews, I will post Digital Marketing content shared with the startups and small businesses I mentor.
For fun, I will cover mission based lifestyle stories, including fitness, food and health. Yes, when it comes to creating a successful career, you can’t forget about the elusive challenge of creating balance.
For good, I will post organizations helping with social good. Because what is a mission without helping others in need?
When I have sponsored content, it will be clearly marked as “#AD” for transparency.
What mission based businesses inspire you?