**New version of My Parent Plan coming out May 30 2013 while I will be at the Book Expo of America in New York City. Please check back May 30 for info on the UPDATED VERSION!
While I’m known today as “TechMam ...
On Nov. 7, I was thrilled to speak at a KidTech Meetup organized and moderated by Chandini Ammineni , Co-Founder of Activity Hero, to discuss how Kid Tech startups can get in front of their target audience. Speakers included @iRewardChart, ...
On Nov 27, I was excited to participate in the Palo Alto Tech Using Educators (PATUE) weekly edtech conference series. The organizer of this discussion was Sam Patterson (@LearningsLiving). His website, “Paperless Classroom”, is ...
Guy Kawasaki, the well known entrepreneur, author and investor, has been a role model of mine for many years. He is always at the bleeding edge of social media, taking the time to master an area and then share it with his community. Guy Ka ...
The new Microsoft Office 365 Home Premium is out and quite simply, it is a game changer. I just came back from the new Office 365 Experience (launch) at CitiPond at Bryant Park, NYC where I had the opportunity to work with Bl ...
At the recent launch of Office 365 Home Premium in New York City’s Bryant Park, I had the opportunity to experience the new features of Office while talking to some very exciting people (keep reading to find out who!). The Microsoft ...
I was one of the lucky ones. As a Senior Manager at a top consulting firm with a 4 year-old son and twins on the way, I was offered options. The firm was very serious about providing a family friendly workplace, so I could have taken mater ...
Distracted driving is a serious problem. In my last post about the topic I discussed the AT&T “It Can Wait” website that has important information for families. The AT&T It Can wait website shows “Texting and Driving Crash ...
This has been a busy time for the Women’s Movement. Today happens to be International Women’s Day 2013 which has “thousands of events are held throughout the world to inspire women and celebrate achievements“. The d ...
I was lucky to be invited many years ago on a magic bus ride to CES, which was the first time I had a fun adventure with the team from Parnassus Group (Steve Broback, Jason Preston and more). Over the years they always had the pulse of soci ...
A fun surprise after the "Moms Who Tech" SXSW09 session was when Peter Price from the BBC walked up and said they wanted some interviews. I also gave him my co-leader Shireen Mitchell's information, she was delayed by a late plane but would be coming in later that afternoon. I was glad to see the BBC covering the Moms Who Tech topic and would be interested to hear from moms in England on how they use technology. Or as they say "mums".
I lived in Maidenhead, England for six months while working for Syntex (now Roche) as a systems project manager in 1994 – before I was married. I was sent to England to design the application security for the SAP system that was being installed. I really enjoyed living in England, especially going to London. I even somehow figured out the strategy for driving through roundabouts (at first it was quite scary). While there I spent time watching and listening to the BBC and became a fan. I enjoyed many of their radio shows but one of my favorite T.V. shows was "Absoulutely Fabulous", now also in the US.
CLICK HERE to listen to the 3/17/09 SXSW Digital Planet interview interview with me (Beth Blecherman) and a few of the attendee's. If you are one of the attendee's that was interviewed, please comment with your thoughts (you did great!). The Moms Who Tech interview is during minutes 15-20. Gareth Mitchell is the presenter and Michelle Martin & Peter Price produced the show.
We were thrilled that Rachel Silverman from the Wall Street Journal blog "The Juggle" attended the SXSW "Moms Who Tech" session that I lead this week. She wrote about it in her Wall Street Journal blog "The Juggle". I have followed "The Juggle" for some time, and enjoy reading their posts (and interesting comments) on work life balance.
***MOMS WHO TECH follow-up session was at Convention Center Level 3 – Room 4 (panelist area) withShireen Mitchell.
We just finished the Moms Who Tech core conversation at SXSW, we have an amazing set of attendees who sparked a very interesting discussion. Sarah Granger was kind enough to take notes – which I will post soon. I will also be posting the names and websites of the “Moms Who Tech” in attendance. For those wanting to follow or join in the conversation, we will be using the Twitter hash tag #Momswhotech. Unfortunately, my co-leader Shireen Mitchell’s plane was late so I will be twittering using my id (TechMama) when she arrives and timing on gathering for a follow-up discussion for those interested (sometime today – hopefully at 3pm). We were thrilled to have Tiffany Galligan, Experience Director Razorfish in attendance to discuss the Cafe Mom/Razorfish “Digital Mom” study.
Here were some overall questions framing the discussion:
How do moms use tech for communication, information gathering and family management? How is tech a part of their lives as mothers? In careers, school, children’s education?
Why are increasing numbers of moms engaging in social media and using technology?
How are moms using technology to politicize & become activists?
When asked why I decided to put this together, I shared that moms:
Have digital responsibility for themselves and families
Are savvy communicators and community builders who are taking their communication online
Multitaskers that will use the available technology to make their and their families lives easier
Moms buy technology for their households and are savvy at gathering information (offline and online). Get their information from other moms (and are therefore primary purchasing influencers).
Kid’s school and social lives are now online (including HOMEWORK), so technology in family households is a MUST!
Here is the first run of “Moms Who Tech” at the session, will add more as I get the names. If I did not get your name, email me at techmamas(at)gmail(dot)com. If you were a business trying to reach out to moms please also email me your info and I will post about that separately (and thanks for coming!):
To get ready for Shireen Mitchell's and my SXSW Moms Who Tech conversation (which I am mentioning way too much – sorry but I am excited….) I wanted to see which moms who tech would be at SXSW. Moms here at SXSW are great examples of those that are power users of technology and social media.
Here are some, please email me more to add to the list or reply to me via Twitter – then maybe we can connect while at SXSW.
I am thrilled to be at my first SXSW starting today. For those wondering what SXSW is, the about page has a good quote from the National Post "SXSW …reflects, discusses and showcases trends in culture and media but also often creates them.". I submitted a request for a panel months ago and was thrilled to have a core conversation approved. I asked Shireen Mitchell to co-lead the discussion with me because of her valuable perspective. Our "Moms Who Tech" session will discuss that moms have become power users of technology and social networking. The discussion will examine the gadgets and social media that they use to manage their careers, families and friendships. I just got in late last night and am jet lagged but excited to jump on board. I have already twittered with recommendations for interesting panels/conversations to attend (or read about for those not here). So I am not only here just for my session, but to network and learn from the amazing group here in attendence.. More to come!
For now I am off to the Pepsico Booth to do a podcast for their Digital Speak Easy series via BlogTalkRadio. My podcast will be at 3:40pm (Austin time)..
Beth Blecherman left her position as a Senior Manager at Deloitte for Family Management then decided to blog as a career 2.0. Her personal blog is TechMamas.com (@TechMama ), a platform to discuss technology, social media and her obsession with consumer electronics.
She is the Chief Technologist of Cool Mom Tech, the intersection between tech, parenting and style.
Beth Blecherman (a.k.a TechMama) has been choosen as one of the Nielson Power Mom 50 influencers, TIME.com 140 Best Twitter Feeds, Working Mother.com List of Most Powerful Moms in Social Media , PCMag twitter top 100 and Forbes Top 100 Website for Women.