.Please see the bottom of the post for giveaway details (GIVEAWAY CLOSED)! Last Tuesday I not only had the opportunity to attend a preview of the movie “Insurgent” (released Friday March 20, 2015) but the location was in the San Francisco office … Continue reading →
I have always open about the dichotomy of being equally tech savvy and craft challenged. Even looking at the beautiful crafts on Pinterest makes me hyper ventilate..When I took the time to understand what caused my advanced state of craft issues, … Continue reading →
What factors and usability issues need to be overcome for consumers to adopt technology? I have a simplistic attitude towards consumer technology that stems from my background in programming, database design, usability testing and technical project management: the … Continue reading →
Because kids have access to browsers on many devices they can roam the internet which can result in kids seeing inappropriate content. The best defense for parents is to make sure they educate their kids on internet safety and have … Continue reading →
The hardest part about preparing to write this post was watching the previews because I CAN’T WAIT until the new Disney movies come out for 2015. Disney movies are a family staple that people of all ages can enjoy … Continue reading →
At CES 2015 this year we were excited to attend a lunch organized by Techlicious.com and work on a sponsored project to share all of the announcements for Lenovo at CES 2015. I have been following Lenovo’s products with great … Continue reading →
My favorite Consumer Electronics Show (CES) activity is roaming the showroom floor and seeing all the new technology. This year I was excited to work on a sponsored project for Panasonic and Techlicious.com that included video coverage of the CES 2015 … Continue reading →
Monday is not only a day of vacation from school, it is a day of meaning. “Martin Luther King Jr. Day (officially Birthday of Martin Luther King, Jr.) is an American federal holiday marking the birthday of Martin Luther King, Jr. It is observed on the third … Continue reading →
Disclosure: This post is sponsored by LG Electronics. One of the key technology areas relative to families is home technology. LG Electronics invited a group of journalists covering family tech to a breakfast at CES 2015 Family Tech Summit to discuss … Continue reading →
There are so many different emotions that my friends and I talk about experiencing during the holidays. We feel the love of family and friends but at the same time the stress of holiday shopping, entertaining and then as parents … Continue reading →
A fun surprise after the "Moms Who Tech" SXSW09 session was when Peter Price from the BBC walked up and said they wanted some interviews. I also gave him my co-leader Shireen Mitchell's information, she was delayed by a late plane but would be coming in later that afternoon. I was glad to see the BBC covering the Moms Who Tech topic and would be interested to hear from moms in England on how they use technology. Or as they say "mums".
I lived in Maidenhead, England for six months while working for Syntex (now Roche) as a systems project manager in 1994 – before I was married. I was sent to England to design the application security for the SAP system that was being installed. I really enjoyed living in England, especially going to London. I even somehow figured out the strategy for driving through roundabouts (at first it was quite scary). While there I spent time watching and listening to the BBC and became a fan. I enjoyed many of their radio shows but one of my favorite T.V. shows was "Absoulutely Fabulous", now also in the US.
CLICK HERE to listen to the 3/17/09 SXSW Digital Planet interview interview with me (Beth Blecherman) and a few of the attendee's. If you are one of the attendee's that was interviewed, please comment with your thoughts (you did great!). The Moms Who Tech interview is during minutes 15-20. Gareth Mitchell is the presenter and Michelle Martin & Peter Price produced the show.
We were thrilled that Rachel Silverman from the Wall Street Journal blog "The Juggle" attended the SXSW "Moms Who Tech" session that I lead this week. She wrote about it in her Wall Street Journal blog "The Juggle". I have followed "The Juggle" for some time, and enjoy reading their posts (and interesting comments) on work life balance.
***MOMS WHO TECH follow-up session was at Convention Center Level 3 – Room 4 (panelist area) withShireen Mitchell.
We just finished the Moms Who Tech core conversation at SXSW, we have an amazing set of attendees who sparked a very interesting discussion. Sarah Granger was kind enough to take notes – which I will post soon. I will also be posting the names and websites of the “Moms Who Tech” in attendance. For those wanting to follow or join in the conversation, we will be using the Twitter hash tag #Momswhotech. Unfortunately, my co-leader Shireen Mitchell’s plane was late so I will be twittering using my id (TechMama) when she arrives and timing on gathering for a follow-up discussion for those interested (sometime today – hopefully at 3pm). We were thrilled to have Tiffany Galligan, Experience Director Razorfish in attendance to discuss the Cafe Mom/Razorfish “Digital Mom” study.
Here were some overall questions framing the discussion:
How do moms use tech for communication, information gathering and family management? How is tech a part of their lives as mothers? In careers, school, children’s education?
Why are increasing numbers of moms engaging in social media and using technology?
How are moms using technology to politicize & become activists?
When asked why I decided to put this together, I shared that moms:
Have digital responsibility for themselves and families
Are savvy communicators and community builders who are taking their communication online
Multitaskers that will use the available technology to make their and their families lives easier
Moms buy technology for their households and are savvy at gathering information (offline and online). Get their information from other moms (and are therefore primary purchasing influencers).
Kid’s school and social lives are now online (including HOMEWORK), so technology in family households is a MUST!
Here is the first run of “Moms Who Tech” at the session, will add more as I get the names. If I did not get your name, email me at techmamas(at)gmail(dot)com. If you were a business trying to reach out to moms please also email me your info and I will post about that separately (and thanks for coming!):
To get ready for Shireen Mitchell's and my SXSW Moms Who Tech conversation (which I am mentioning way too much – sorry but I am excited….) I wanted to see which moms who tech would be at SXSW. Moms here at SXSW are great examples of those that are power users of technology and social media.
Here are some, please email me more to add to the list or reply to me via Twitter – then maybe we can connect while at SXSW.
I am thrilled to be at my first SXSW starting today. For those wondering what SXSW is, the about page has a good quote from the National Post "SXSW …reflects, discusses and showcases trends in culture and media but also often creates them.". I submitted a request for a panel months ago and was thrilled to have a core conversation approved. I asked Shireen Mitchell to co-lead the discussion with me because of her valuable perspective. Our "Moms Who Tech" session will discuss that moms have become power users of technology and social networking. The discussion will examine the gadgets and social media that they use to manage their careers, families and friendships. I just got in late last night and am jet lagged but excited to jump on board. I have already twittered with recommendations for interesting panels/conversations to attend (or read about for those not here). So I am not only here just for my session, but to network and learn from the amazing group here in attendence.. More to come!
For now I am off to the Pepsico Booth to do a podcast for their Digital Speak Easy series via BlogTalkRadio. My podcast will be at 3:40pm (Austin time)..
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Beth Blecherman a.k.a “TechMama”
TECH BLOGGER: Shares straight talk on parenting meets technology across many social media platforms including blog TechMamas.com and Twitter @TechMama. She is well know for past articles in Mashable, Laptop Magazine and Cool Mom Tech. She currently contributes to Dot Complicated.
INFLUENCER & SPOKESPERSON: TechMamas.com media coverage includes Time.com, Forbes.com, PCMag, Parents.com, WorkingMother and more. Beth has represented many top brands as a Spokesperson online and on TV.
SPEAKER: Her speaking opportunities include SXSW, Web 2.0, BlogHer, 500 Startups MamaBear Tech Conference, Draper University and UC Berkeley Extension.
TECH CONSULTANT: Testing and focus groups for family tech products, websites and apps.
PAST: Senior Manager of Business Process Integrity at Deloitte, Co-Founder of hyper-local national mom blog network called Silicon Valley Moms Group - sold to Technorati.