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Take #itcanwait Pledge, Texting and Driving Is Life-Threatening Epidemic

 *This post is part of a sponsored series by AT&T

Texting and Driving is a life-threatening epidemic. I have been participating in the #itcanwait campaign with AT&T because I wanted to help get the word out.  But it has also given me a great opportunity to educate my family and other parents on the dangers of texting and driving by taking the It Can Wait Pledge. My son will be driving in a year and my twins may only be in 5th grade but it is never too early to educate them.

 

 

September 19 (today!) is Drive4Pledges Day  so I encourage EVERYONE to take a stand on this day and put an end to texting and driving. Here are numbers to show how texting and driving is a life-threatening epidemic:

 

 

  • Texting and driving makes you 23 times more likely to be in an accident
  • More than 100,000 texting-related accidents every year result in injuries or deaths
  • 90% of teens say they’d stop texting and driving if a friend in the car simply asked them
  • 97% of teen drivers agree that texting and driving is dangerous
  • 75% of teens say that texting and driving is common among their friends
  • 43% of teens admit to texting and driving
  • 49% of adult commuters admit to texting and driving
  • 77% of teens say that adults tell them not to text and drive, but do it themselves “all the time”

 

Here is how you can help:

  1. Take the It Can Wait pledge TODAY at http://www.itcanwait.com/.
  2. Take the simulator test and show others at Texting and Driving Simulator: http://itcanwaitsimulator.org/.
  3. Parents and educators should not only share information about the dangers of texting and driving with kids but also set up a strategy for themselves! I printed out the ItCanWait Activation kit and had my kids color in the stencil which I display in my car as a reminder.
  4. Share information on the “From One Second to the Next” documentary. There is a 34 minute version – but here is the 12 minute version:

 

I am heading to my local health club today with the #itcanwait Texting and Driving Simulator to have club members take the pledge and use the simulator to experience the dangers of texting and driving. I had my teen son use the simulator last night – and every time he took it he failed, which successfully taught him that texting while driving is not only dangerous, it is also life threatening.

 

 

 

 

 

Disclosure: This post is part of a sponsored series by AT&T

 

 

 

Sponsored: Tips To Inspire Parents Not To Text & Drive #ItCanWait

As a parents we want to be extra safe driving our priceless passengers around town. I think about that every time I get in a car with kids. But recently as I got more involved with the It Can Wait campaign with AT&T, I decided that my greatest challenge may just be OTHER drivers.

 

 

I realized that distracted drivers are all around me each day. Every time I see a driver that is not driving safely, it seems that they are looking down at a phone.  Even if they are just “peeking” at a text on their phone, it is still dangerous. A recent AT&T Commuter Poll found that “Nearly half of commuters self-reported texting while driving in a recent poll1, and 43% of those who did called it a “habit.”Commuters are texting and driving even more than teens – 49%1, compared to 43%2.  And the problem has gotten worse.  Six in 10 commuters say they never texted while driving three years ago.”

 

 

Along with spreading the word that “It Can Wait”,  I searched for ways to get my kids to join in the efforts as further inspiration. So here are my tips to hopefully *inspire* parents (and everyone) to focus on the road while driving:

 

 

1.DECIDE ON YOUR RULES & GET YOUR KIDS INVOLVED AS INSPIRATION: On my last post I discussed how to teach kids (teens) not to text and drive.  But parents are also very distracted. So I decided to download the AT&T It Can Wait activation kit to read the tips and get my kids involved as inspiration. First I showed them the Activation tips (rules) which included assigning a designated “non driving” person to text in the car, creating in advance a song playlist (to listen to in the car) and more. When I am driving I tell my teen son he is in charge of my phone.  Because my kids know the rules, they can also help enforce them as well.

 

 

 

My next step was to print out the stencils and have my sons color them to be displayed in my car as a daily reminder.  While two of my sons did a nice job of coloring, one went above and beyond by adding his own thoughts to the No Text On Board graphics “I’m Watching You!”

 

 

 

2. DETERMINE DIRECTIONS AND ORGANIZE – BEFORE YOU GET INTO CAR:  I make a plan to prepare BEFORE getting in my car by collecting directions or other important information. If I use my phone (voice) navigation system, I even type in all the information and get the navigation set before I start the car. If I am going to use any Bluetooth devices for hands free – I make sure I have that in place before I start driving as well.

 

 

3. USE MOBILE APPS: The It Can Wait Campaign lists three mobile apps to help stay focused on driving with features such as auto reply to texts and sending calls to voicemail : AT&T Drive Mode, Verizon Safely Go and Safely Go For Sprint.

 

 

Do you have any tips on how your prevent texting while driving? Please do share!

 

Disclosure: This is a sponsored post for a campaign with AT&T. My opinions are my own.

 

 

 

 

Sponsored: Curb Texting While Driving, It Can Wait!

Disclosure: This is a sponsored post for a campaign with AT&T.

 

 

As a technologist I understand how being connected using technology is addicting. As a mom I not only feel the responsibility of teaching my kids texting safety, but also being a role model myself.  Texting while walking, riding a bike or anytime someone is in “motion” can be dangerous. But behind the wheels of a car, texting and driving can be deadly.  Because I feel so strongly sharing information about texting safety, I cover this topic frequently on my blog and am excited to participate in a campaign to spread awareness with AT&T on the It Can Wait movement.

 

The timing of movement will be during the summer months between Memorial Day and Labor Day—known as the 100 Deadliest Days on the roads for teen drivers. Let’s all join together to make sure your love ones (and everyone you know) stay safe by making a pledge NOT TO TEXT AND DRIVE!  Here is the press release with details about the initative.

 

Press Release:

Wireless Leaders Unite for ‘It Can Wait’ Campaign to Curb Texting While Driving

AT&T Joined by Verizon, Sprint, T-Mobile and 200+ Other Organizations; Multi-Million Dollar Ad Campaign, Major Retail Presence and Expanded Texting-While-Driving Simulator Tour Planned

Dallas, Texas, May 14, 2013

To take the pledge and see a list of supporters, visit www.ItCanWait.com.  For additional information and resources, visit www.att.com/itcanwait.

 

AT&T’s It Can Wait® campaign to end texting and driving was significantly bolstered today by the commitment of Verizon, Sprint, T-Mobile US, Inc. and more than 200 other organizations to join the movement. Their efforts will support a new national advertising campaign, a nationwide texting-while-driving simulator tour, retail presence in tens of thousands of stores, and outreach to millions of consumers with a special focus throughout the summer months between Memorial Day and Labor Day—known as the 100 Deadliest Days on the roads for teen drivers.1 The 2013 campaign drive will culminate on Sept. 19, when efforts turn towards encouraging everyone to get out in their community and advocate involvement on behalf of the movement.

 

“Texting while driving is a deadly habit that makes you 23 times more likely to be involved in a crash,” said AT&T Chairman & CEO Randall Stephenson. “Awareness of the dangers of texting and driving has increased, but people are still doing it. With this expanded effort, we hope to change behavior. Together, we can help save lives.”

 

“The It Can Wait campaign is a meaningful way for Verizon to continue its work on this important issue,” said Verizon Wireless president and chief executive officer Dan Mead. “Texting and driving is a serious social challenge and we look forward to partnering with leading organizations and experts around the world to answer it.”

 

“As a longstanding advocate of keeping wireless consumers focused on driving, Sprint is proud to participate in the ‘It Can Wait’ campaign,” said Sprint CEO Dan Hesse. “Sprint will continue to promote education of responsible driving behavior through our sponsorship events, social media channels and thousands of retail stores nationwide.”

 

“Mobile technology connects us in many cool ways, but adults and teens need to put it on hold while behind the wheel,” said John Legere, president and CEO of T-Mobile US, Inc.  “Knowing the risks is not enough. By simply putting the phone down, thousands of tragedies can be prevented every year. It’s time to end texting while driving – for good.”

 

The campaign kicks off May 20, with AT&T, Verizon, Sprint and T-Mobile bringing a multi-million dollar, co-branded advertising campaign to raise awareness of the dangers of texting and driving, and encouraging everyone to immediately take the pledge against it at www.itcanwait.com.  The campaign will focus on the stories of people who are living with the consequences of texting while driving.  Their stories will be told through various media including TV, radio, digital and social. The first story in the campaign will be of Xzavier Davis-Bilbo, who in 2010 at five-years-old, was struck while crossing the street by a young woman texting while driving—leaving him paralyzed from the waist down.

 

Texting while driving is an epidemic, and it’s not isolated to teen drivers. It affects adults as well. A recent AT&T survey shows business commuters know texting while driving is unsafe, but they still engage in these behaviors. In fact:

 

They are texting and driving more than they used to.

  • Six in 10 commuters said they never texted while driving three years ago.

Nearly half of commuters admit to texting while driving, which is more than teens.

  • 49 percent of commuters self-report texting while driving, compared to 43 percent2 of teens.

 

Despite knowing the risks.

  •  98 percent said sending a text or email while driving isn’t safe.

 

For many, it has become a habit.

  • More than 40 percent of those who admitted to texting while driving called it a habit.3

 

USAA will collaborate with AT&T to take the It Can Wait texting-while-driving simulator tour to new audiences, driving the total number of planned simulator events to more than 400 this year.  USAA and AT&T will share the It Can Wait message with military audiences in a tour to more than 10 military installations and events across the country.

 

With prominent presence in AT&T, Verizon, Walmart, Sprint, T-Mobile, Best Buy and RadioShack stores, the It Can Wait message will be in tens of thousands of retail locations throughout the summer campaign period.

 

Also, government agencies including the U.S. Department of Transportation, National Highway Traffic Safety Administration and National Transportation Safety Board have all committed to help end distracted driving and support the efforts of It Can Wait and others who are working to raise awareness.

 

Throughout the campaign, It Can Wait advocates will take the message to their customers, employees and stakeholders in a variety of ways:

  • Clear Channel Media and Entertainment will share the It Can Wait message on more than 500 of its radio stations across the nation and plans to activate at the iHeartRadio Music Festival in Las Vegas – a two day, star-studded event that takes place in September.
  • DriveTime will feature It Can Wait messaging in communications to its employees and customers in their 100+ used car dealerships across the country.
  • Goodyear will incorporate the It Can Wait messaging into its high-resolution aerial sign on its three iconic blimps. The messaging will be displayed as the blimps travel the country and visit high-profile sporting events throughout the year.
  • Mobile device makers Pantech, HTC and Samsung are including the AT&T DriveMode®no-texting-while-driving mobile app preloaded on phones for AT&T customers.
  • Balfour is sharing It Can Wait messaging in class meetings with the goal of reaching one million students this school year.
  • The National Organizations for Youth Safety is engaging a minimum of 250 schools for Sept. 19 activities.
  • The City of Houston has launched an “It Can Wait, Houston” campaign to inform its citizens of the dangers of texting while driving.
  • The Texas Department of Transportation has included It Can Wait in its “Talk. Text. Crash.” campaign and on digital highway signs.
  • SADD (Students Against Destructive Decisions) has created a speakers bureau in which youth devoted to ending texting while driving take the message to community events, school assemblies and media interviews to bring the issue to life through teen voices.

 

Social media have been major drivers of the It Can Wait movement, which has inspired more than 1.5 million personal commitments never to text and drive through pledges made at ItCanWait.com, on Facebook, through text-to-pledge and tweet-to-pledge, and at events.  In the past year, more than 310 million unique user accounts have been reached through Facebook, Twitter and YouTube alone.

 

Beginning May 26 and continuing through the 100 Deadliest Days for Teen Drivers ending Sept. 3, It Can Wait advocates will contribute to a social media campaign delivering daily reasons why texting and driving can wait.  The messages with pictures and personal accounts will be shared on Twitter, Facebook, Instagram, Pinterest and ItCanWait.com.

 

The highlight of the summer campaign will be a national day of action on Sept. 19.  On that day, It Can Wait advocates will reach out in their communities to raise awareness of the risks of texting while driving, encourage everyone to make a personal commitment not to text and drive and recruit others to join the growing ranks of advocates dedicated to saving lives by ending texting while driving.

 

To take the pledge and see a list of supporters, visit www.ItCanWait.com.  For additional information and resources, visit www.att.com/itcanwait.

 

 

 

Giveaway: Pledge Not To Text And Drive. It Can Wait!

Distracted driving is a serious problem. In my last post about the topic I discussed the AT&T “It Can Wait” website that has important information for families. The AT&T It Can wait website shows “Texting and Driving Crash – It Can Wait” and other videos that anyone with a phone and a car should watch (parents and teens included!):

 

 

Join me and pledge to never text and drive.  The It Can Wait website has a section where you can share your pledge. Here is another It Can Wait pledge I just did on the website and tweeted:Those who send txt messages while drivng are 23x more likely to be in a crash. Pledge @ itcanwait.com. #ITCANWAIT “.

 

 

I was thrilled to see my pledge retweeted by others – so by making a pledge you can inspire others to make their pledge not to text while driving.

 

 

AT&T also has a DriveMode™ (Android  and BlackBerry) app that has auto on/off to help increase safety on the road.

The DriveMode app “curbs the urge to text and drive by allowing you to temporarily limit the features of your mobile device so you stay focused on the road. You can set-up auto-replies to texts, emails and wireless phone calls to let people know you’re on the road and will get back to them. AT&T DriveMode is free to AT&T customers.

 

UPDATE:  Jeannine S  is our Winner (and she has been contacted). Thanks to all that entered!!

To help move this important issue forward, I am excited to host a “It Can Wait” (ICW) giveaway where ONE winner will get the following prize (fulfilled by AT&T):
One Samsung Galaxy S III
One ICW t-shirt
One ICW branded phone case (to fit the GSIII)
Two ICW decals (for your car)
Two ICW thumbbands
How do you enter? It is 2 easy steps:
1. Fill out the Rafflecopter entry below
2. Take the pledge at ItCanWait.com and comment that you took it .
a Rafflecopter giveaway

 

 

Oprah Winfrey’s “No Phone Zone” Campaign – Take the Pledge!!

After I dropped my kids off at school I headed to the bakery to buy some muffins for a school meeting. At the red light, I checked my phone and saw a text message from a friend who wanted to take a walk this morning. I thought it was a great idea to take a walk, so I promptly replied by texting that I can take a walk as soon as I go home to write my post in honor of the “No Phone Zone” campaign to help bring understanding to distracted driving.

WHAT WAS I THINKING?  Writing a text in my car – at a red light – to tell someone that I am writing a post about no distracted driving?

Even though I was texting at a red light – it was still texting in a car and it was distracting me from driving. This helped me realize how easy it was to get distracted while driving and that I NEED TO BE THE FIRST PERSON TO GET ON BOARD AND TAKE THE PLEDGE. From now on, my cellphone will be placed out of reach while I am driving. First thing I did when I got home was to sign the pledge.

CLICK ON THE BUTTON ABOVE TO JOIN ME IN TAKING THE PLEDGE

Other ways to join the “No Phone Zone” Pledge:


MOBILE – Text to pledge = Text NPZ to 30644 

Project Overview Video on the “Create a No Phone Zone” = http://www.citizenglobal.com/harpoproductions/nophonezone/ 

No Phone Zone Causes Page = http://www.causes.com/nophonezone

TWITTER – The Oprah Show Profile = http://twitter.com/theoprahshow 

FACEBOOK – The Oprah Show Fan Page = http://www.facebook.com/oprahwinfreyshow 

and No Phone Zone Pledge – http://apps.facebook.com/causes/petitions/455 

Here is more important statistics and information from the Oprah Winfrey “No Phone Zone” campaign:

  • Every single time someone takes their eyes or their focus off the road – even
    for just a few seconds – they put their lives and the lives of others in
    danger.  Distracted driving is
    unsafe, irresponsible and in a split second, its consequences can be
    devastating. ~ U.S. Secretary of Transportation, Ray LaHood

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